The Mothers Story
From beginnings in California to serving enthusiasts across New Zealand, explore the journey of Mothers.
Built on Passion Since 1974
Founded out of a tyre shop in Southern California in the 1970s, Mothers originated with a mag, and aluminium polish designed to make old wheels sparkle like new. What began as a simple polishing product quickly gained a loyal following among car enthusiasts and laid the foundation for one of the world's leading car care brands.
Looking to the Future
Building on a legacy of innovation, Mothers continues to develop advanced car care solutions designed to deliver professional results for enthusiasts and detailers alike. Now with over 100 products, and leading the charge with its DIY ceramic range, Mothers remains at the cutting edge of modern vehicle care.
Mothers in New Zealand
Supporting the local detailing community with trusted products, expertise, and service.
A Kiwis arrival in the USA
Peter Elmer's, a Kiwi engineer discovered Mothers on his OE to LA, forging a relationship with Jim & Barbara, where they granted him an exclusive license to sell Mothers products in NZ.
New Beginnings
Ray Pratt, an motorcycle icon in New Zealand and the owner of the largest Harley Davidson dealership in the country, combined forces with Peter to further the brand, combining Rays warehousing, distribution and business expertise with Peter’s technical savvy and vision for the company.